4 Weeks Plan of Internet Marketing to be Visible on Search Engines

What`s the most important thing for starting a business, Money or an Idea? Both of these have their own value but its strategy what counts the most. Human behavior is changing and it`s becoming harder to reach your goals. When competing in today`s world, you can`t afford any mistakes. To make sure you are on the right track, here are some pointers for you!

1^st Week (A) – Analyze then Adapt Strategies

1. For your offline marketing plan, you need to analyze performance of your every campaign.
2. After careful analysis, adjust your strategy according to previous results to make sure you won`t repeat your mistakes.
3. Set achievable short term goals, use Google Analytics, revise keywords and test your landing pages as well as messages.
4. Internet lets you tract and measure everything today. Therefore, you should take advantage and improve your campaign until you achieve your goals.

1^st Week (B) – Define your Keywords

1. Web surfers use keywords in search engines to find you. In order to make sure that the right people find you, you should know which keyword will help you to build a good strategy.
2. Good keyword research helps in more organic traffic as well as it optimizes your Pay per Click Campaigns.
3. You can use Google Keyword Planner to find what web surfers use to find you.
4. Optimize your website around such keywords in order to increase your online visibility and your traffic.

2^nd Week – Generate Good Leads

1. No doubt you have already increase relevant traffic to your website once before. Great but Nevertheless, your actual goal should be converting your visitors into good leads. For this, you need to pay attention on your website and generate conversations.
2. Offer your customers they can`t resist and create some compelling call actions button which will be a magnet for grabbing users attention. This way, you can easily lead them to your landing page where they will enter their information. Follow these leads and your rate of sale will be a lot better.

3^rd Week – Make prolific use of SEO

1. Important part of any online marketing campaign! Every business cannot be found on the internet. All you get is the first few results of your typed keywords.
2. Search Engine Optimization is the technique used for this purposed. When applied, it helps your website rank better in search engines.
3. Pay attention to your website`s SEO which means finding the right keywords. Make your website legible for search engines and continue off site SEO as well.
4. Off site SEO means your website`s Authority on the internet. It is determined what others have to say about your website. One of the biggest influencers of authority is inbound links.

4^th Week – Lead active Social Strategy

1. Now that you are grooming your website, it`s time for you to be active in social media! Start by sharing and promoting your content.
2. In addition, you need to participate in online discussions about your work and aims.
3. The Social Media allows you to connect directly with customers, therefore you don`t need to be afraid and take advantage of this opportunity!
4. Set up rich profiles on platforms such as Twitter, Facebook, LinkedIn and etc for starters.