Decrease Bounce Rate of your Website – How To

One of the major concerns of bloggers and site owners nowadays is to make visitors stay on the website. This is not as simple as it seems for now. First of all we all need to be realistic and never expect what is not achievable.

What are the Realistic Expectations?

• Content Websites: 40-60%
• Blogs: 70-98%
• Lead Generation: 30-50%
• Landing Pages: 70-90%
• Service Sites: 10-30%
• Retail Sites:  20-40%

What you see above is the benchmark averages for the relevant sites. So why do you expect more than that? Nothing to worry in this regard because it’s a common interest for bloggers and site owners.

Grab Correct Visitors

One big mistake that many people commit is to attract wrong group of visitors. When an uninterested person lands on your website and found the content irrelevant to what he has been searching for, then he closes the window straight away. On the other hand, a person wanting the exact information available on your site will definitely spend time without going back immediately. So be conscious while inviting people to your website or blog.

Speed up the page load time

This is one of the most horrible things that visitors have to face while visiting a website. How does it feel when a webpage takes longer than usual to load and present the information? Of course, this must be the adverse experience for everyone. So needs attention and a blog owner should work to speed up its page load time.

Offer Quality Content

Now what does the quality content mean to you? It’s nothing more than your thoughts. The below bullet points define the quality content quite impressively:

• Have a clear main message.
• Make content error-free.
• Be obvious in putting call-to-action links.
• Create content for the intended visitors.
• Use flawless headings and subheadings.
• Use stylish images and copy.

Hopefully the above few points will help you decrease bounce rate of your website. Furthermore, the below info-graphic can give you additional information on reducing the bounce rate. Check it out!