A to Z Glossary of Wining SEO
If you really want to know some useful SEO techniques, their definitions and simple brief notes on world’s most demanding SEO terms, then this article is a real deal for you – Because in today’s advanced IT and Tech world, we have so much competition, and business, websites, blogs and online communities want to dig in to really get most sound and solid SEO techniques and resources.
Here are the 4 frequent quests
Q-1 Are you running a blog?
Q-2 May be Couple of blogs?
Q-3 Are you a website owner?
Q-4 Do you own a business?
Ans – Here I’m going to bring you some useful and winning SEO Ingredients which you would like to have in your Search Engine Optimization
Authority
Authority refers to the depth and power to engage and benefit the reader of a blog or website in Content Marketing and SEO. An Authoritative Content shows the integrity, conciseness, technique and usefulness which are being delivered from author to reader.
Backlinks
Backlinks’ has been a hot topic for last 5 years in SEO – Backlinks is a referral link from a source of information or any related material in the context which had been assumed to generate authority and search engine ranking in the past, and recent google search algorithm updates look to overwrite all such concepts.
Content
Have you heard Content is King? Well, it describes its importance quite perfectly – Content is your written material on any website or blog which drives your strategic approach, intention and purpose of delivering the message and value to the readers and visitors.
Conversion Rate Optimization
Conversion rate describes the ratio of visitors which is turning to the customers – For example, if your Business website or Online Selling Store gets 100 visitors and 5 of those visitors turn to actually paid-customers, then you’ll have 5% conversion rate.
Conversion Rate Optimization is a way to improve your conversion and adopting the positive and user-friendly strategies to engage and motivate the visitor to go for a purchasing the product/service.
Duplicate Content
Duplicate Content means copied content which is certainly not acceptable in today’s advanced SEO and Content Marketing world – Copying someone’s content is normally prohibited by all publishers unless someone allows it to do so under some defined-restrictions and conditions.
E-commerce
E-commerce or Electronic Commerce refers to Online Selling and Purchasing – E-commerce has been one of the those things have been drastically increased and its inception and adoption give more responsibility to the Search Engine Optimizers to make e-commerce websites tuned-up and optimized to meet all possible challenges of Online Selling.
FFA (free for all)
‘Free for All’ is a concept in online web communities and blogsphere which shows the availability of an item, entity or product offered for free under some defined limit of time or unmentioned time duration of expiration.
GYM (google – yahoo – Microsoft)
GYM is a terminology which has been in practice to refer or describe three big tech and IT giants Google, Yahoo and Microsoft. GYM phrase is often used to describe their competition, brand-war and brand positioning.
HTML
HyperText Markup Language or HTML is one of the most known and widely used website coding languages and considered simplest and easy to manage coding system. HTML language consists of tags comprising of angle brackets (such as this <html>), inside the website page’s coding where as HTML tags are written in this way <h1> and </h1>.
Indexed Pages
Indexed Pages are those website or blog’s informative (content based) pages which are crawled by search engine bots and get saved in search engines index – Search engines crawl web pages to read the text and image content and saves them in their index to provide to the searchers when they search their search-queries in those search engines.
Latent Semantic Indexing
Latent Semantic Indexing or LSI is a concept in which words are being used have same context to clarify the similar meaning. LSI is a method to fetch the relevant results together in order to show the linkage and concept similar.
Meta Descriptions
Meta description is a part of meta tags of any web page which lies in the header section and specifically inside <head> </head> tag. Meta description is helpful for a website or web page to signal the search engines to give an idea or reference about the nature of the content written on that page.
Natural Search Results
Natural Search Results are regular search results appear in the search engines without running advertisements near the search results on any search engine.
Pay for Inclusion
Pay for Inclusion refers to the search engine marketing technique which provides the opportunity to the advertiser to get listed in a directory or website through a paid-transaction in order to achieve advertising and search engine ranking goals.
Robots.txt
Robots.txt is a file in the web host directory which is also known as Robots Exclusion Protocol or Robots.txt protocol – its function is to advise search engine crawlers to crawl or not to crawl web page or web pages.
Social Sharing
Social Sharing has been one of the biggest tools of user engagement and winning SEO which works when readers like the content and they like to share on major social media websites like Facebook, Google+, Twitter and Pinterest.
Stickiness
Stickiness in SEO refers the concept in which website design, concept and content are made in such an engaging way which increases reader’s stay on the website and ultimately tends him to visit again or subscribe to it.
Time on Page
Time on Page is a visitor’s staying time duration on a website which signals search engines about the website’s authority and turns out to be solid impact creating phenomenon for winning SEO.
User-Generated Content
User-Generated Content is a concept in web content publishing which shows the website readers and visitors’ involvement and engagement to provide input and respond to the content. It includes content creation from various types of data creation like digital video, blogging, podcasting, forums posting and wiki websites.
White Hat SEO
White Hat SEO is an SEO technique which defines your approach towards search engines’ guidelines and purpose clearly to genuinely help out readers with the useful content – It surely describes and shows that content you have created is not for search engine ranking only, but also users as well having the capacity to get ranked better with the quality, authority and in-depth views.
XML Sitemaps
XML Sitemap is a framework of collecting all the links of the website or blog with the intention to generally help search engine bots to easily crawl and index the web pages which plays a vital role in SEO. Tools are available to manually generate XML Sitemaps where as Content Management Systems like WordPress and Joomla have many plugins (or modules) to automatically create XML Sitemaps.
“Now, Cook your SEO”
Fair enough, you must love this SEO recipe which is going to rock your dish, once you know exactly what are these basic SEO things, how to use them and how knowing these SEO terminologies can make your Business profitable.
Written by Lisa
Lisa is very passionate about things like, core blogging ideas and advance technology. She has been working on social media campaigns, SEO and SEM over the last few years.